At Home Improvement Portal, we are committed to maintaining the trust of our readers and complying with the Federal Trade Commission (FTC) guidelines on affiliate marketing and sponsored content. As a leading online resource for DIYers and homeowners in the United States, we strive to provide transparent and unbiased information to help our audience make informed decisions about their home improvement projects. Established in 2015, our portal has been a trusted source of information, and we participate in affiliate programs with reputable companies such as Home Depot, Lowe’s, and Angi to support our mission. To ensure transparency and compliance, we have outlined our disclosure policy below:
- We clearly disclose our affiliation with Home Depot, Lowe’s, and Angi, and any other companies that may be featured on our site, to avoid any potential conflicts of interest.
- Affiliate Links: We use affiliate links to earn commissions from sales generated through our unique referral links, which helps us to maintain and improve our portal.
- Sponsored Content: We may publish sponsored content, which is clearly labeled as such, to distinguish it from our editorial content and to comply with FTC guidelines.
- We link every project guide to a verified local contractor directory, which provides our readers with a trusted resource to find qualified professionals for their home improvement projects.
- We do not accept payments or incentives to promote specific products or services, and our editorial content is based on our research and expertise, ensuring that our readers receive unbiased and reliable information.
- For any questions or concerns about our disclosure policy, please refer to our Contact Us page to get in touch with us.